• We are implementing practices to prioritize BIPOC audiences in the communities we serve. In years past, we have largely relied on our host organizations to handle much of our audience outreach. We have developed marketing materials and coordinated distribution of said materials to the organizations hosting us. It has become clear to us that this limits the audiences we reach to the communities within the scope of our partner organizations. 
  • We have begun implementing a new strategy to expand our audiences, specifically prioritizing BIPOC communities. At the beginning of season 10 our staff began researching community centers, outreach programs, and cultural organizations beyond our host organizations that represent BIPOC interests in the regions we serve. We have been reaching out to these organizations to find common ground in our missions and build relationships with them. Our short term goal is to work with these organizations in distributing our marketing materials to audiences we may not have reached otherwise. We believe this will serve our long term goal of generally having stronger relationships with BIPOC audiences.
  • At this time Brown Box does not have the capacity to hire marketing consultants of any kind. When, however, we reach a point in our growth as a company that we are able to afford external marketing support, we commit to seeking BIPOC consultants.
  • At Brown Box our marketing budget for each of our productions is largely the same. When there is variance, it depends solely on the number of performances and technical needs of productions. It is in no way affected by the content of the performance, by the personnel involved in the project, nor by the communities and venues we are serving.

We will continue to equitably execute our marketing with an effective schedule for all productions. The only factor that affects our timeline for promotion is our performance dates for each venue.